Sandbox Communications

Elevate Your Local Presence with Expert SEO & Digital Strategies

At Sandbox Communications, we help small businesses grow by optimizing their local visibility and

crafting tailored digital communication strategies.

Core Service Areas

  • Local SEO Optimization

  • Google Business Profile Management

  • Content Strategy & Development

  • Social Media Strategy & Engagement

  • Digital Communications & Messaging

  • Website Visibility & Traffic Enhancement

About Heather McElrath

Chantilly, VA–based fractional CMO and 30-year communications veteran who turns messy marketing into measurable growth. She founded Sandbox Communications in 2022 to elevate small businesses with local SEO and leads CastleBridge Communications (since 2025) as Marketing Partner & Lead Strategist. Heather also serves as Fractional Communications Director for the Innovative Payments Association and teaches PR at Borough of Manhattan Community College, building on senior roles at Firebrand, Nacha, Jump$tart, Rabobank, Freddie Mac and others. Endorsed for media relations, storytelling and crisis communication, she volunteers with Nexco and holds an MBA in Marketing, a BA in Communication Studies, plus certificates in AI, Google SEO, leadership and entrepreneurship.

Availability:

Typical Hours:
📅 Monday – Friday
⏰ 10:00 AM – 4:00 PM (Eastern Time)

Session Format:
🖥️ Virtual via Zoom (default)

🏢 In-person available upon request and mutual agreement

Location for In-Person Meetings:

[Business Name or Provider Name]
123 Market Street, Suite 200
Leesburg, VA 20175

Additional Notes:

Appointments must be requested through the platform and approved before scheduling.

Sessions typically last 60 minutes.

Providers will confirm availability and send calendar invites within 1–2 business days of approval.

Note:

Please submit your request to work with this provider.
Once reviewed and approved, you’ll receive a confirmation email with instructions to schedule your first session. Appointments cannot be booked before approval.

Disclaimer

Loudoun County will fund up to 10 hours of support per small business. Additional services outside of this funded time may be arranged separately.

Loudoun County Economic Development drives growth by supporting businesses of all sizes through funding, resources, and strategic initiatives — making Loudoun one of the most dynamic and business-friendly counties in Virginia.

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